This Hari Raya, INNAI RED looked back into the glamorous era of Studio Jalan Ampas
and its heroines Saloma, Mariani and Normadiah giving iconic ensembles a romanticised modern take. CHINTA RAYA invites women to explore a fresh, modern style of traditional dressing yet looking festive and elegant.
Attention was paid to ensure that the collection
offers comfort, versatility and mileage giving many opportunities for wear and personal styling. Pieces are more relaxed and can be styled as complete traditional outfit or worn as separates to be paired with everyday looks.
The collection channels optimism and delight
for Raya. Keeping it classy and stylish with clean lines, minimal fuss and chic details.